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Amazonia Raw Protein Review

Posted on May 18, 2019

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Amazonia offer a pure vegan protein powder range that is bio-enhanced for improved absorption. Their products have been highly successful on the Australian market. This is no surprise though, given their commitment to an organic, sustainable and holistic philosophy and the growth of the plant-based protein powder market.

 

This review covers all 6 of the Amazonia vegan protein powders, including the original 4 plus the 2 new RawFIT products. Plus we will take a quick look at one very specific labelling trick that protein companies are starting to play.

 

Rest assured, this is the ultimate guide to all things relating to Amazonia and protein.

 

 Which Amazonia Raw Protein is Best for You?

Dieting/Weight Loss

RAW Slim and Tone or RawFIT Thermo Burn Protein

Muscle Building/Maintenance

RAW Protein Isolate or RawFIT Performance Protein

Paleo Diet

RAW Paleo Fermented Protein

Ketogenic Diet

1st Choice: RAW Protein Isolate, Natural

If you want Flavour: RAW Paleo Fermented Protein Vanilla or RAW Protein Isolate Vanilla

Endurance Athletes

RAW Purple Rice Protein (rich in anthocyanins)

Multiple Allergies/Intolerances/Digestive Issue

RAW Purple Rice Protein

General Health/Boost Dietary Protein Intake

RAW Protein Isolate

 

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How does it Taste?

Amazonia products are well known for their more natural flavour range.

 

They don’t load their organic products with flavours and sweeteners, even if they are natural.

 

After all, we want more protein in each tub, not flavours and sweeteners, right?

 

This means that you might find these vegan proteins to be a little less flavoursome than other brands. This can be easily overcome by mixing a serve with your favourite nut milk, incorporating them into smoothies or adding to Acai bowls. If you’re watching your calorie intake, give it a go in cold water- you might be pleasantly surprised.

 

If you want to experiment with the flavour some more, try adding cacao powder and some natural sweetener, like organic stevia, thaumatin, xylitol or Luo Han Guo (Monk Fruit). This works really well with nut milk to create a more robust flavour profile. You also get the benefits of more antioxidants too!

 

Amazonia are the voice of a new generation that uses protein powder for a range of reasons, not necessarily just to build stacks of muscle.

 

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Why People are Choosing Amazonia RAW Protein Powders:

  1. Supplement a Vegan Diet
  2. Lactose Intolerance
  3. Dairy Allergies
  4. To Improve Alkalinity
  5. Bloating and Digestive Discomfort with other Vegan Proteins
  6. Following an Organic Diet
  7. High Activity Level (indicating higher protein need)
  8. Coeliac Disease or non-Coeliac Gluten-Sensitivity
  9. Holistic Health Inclined
  10. Maintain Muscle Mass or Build Lean Muscle

 

Protein powders are supported by a wide range of healthcare professionals, including Naturopaths, Nutritionists, Holistic Doctors, Chiropractors and more. It’s no surprise, given the variety of roles that the 9 essential amino acids play in the body.

 

And yes, Amazonia plant-based proteins do contain every single essential amino acid. Here’s a look at the difference in essential amino acid content between Amazonia Raw Protein Isolate and plain Whey Protein Isolate (WPI). Because WPI has a high biological value, it’s great to use as an amino acid reference point.

 

Essential Amino Acid

Amazonia Raw Protein Isolate, Natural (g/100g)

Whey Protein Isolate (g/100g)

Leucine

8.54

11.53

Isoleucine

5.10

5.08

Valine

5.59

4.51

Tryptophan

1.04

1.93

Methionine

1.41

1.93

Phenylalanine

5.09

3.06

Threonine

3.99

4.27

Histidine

2.39

1.61

Lysine

6.81

9.03

 

As you can see, all the essential amino acids are there. Amazonia RAW Protein Isolate even surpasses WPI for some of the EAAs.

 

So it looks like this vegan powder packs plenty of protein punch. But what are the human clinical trials saying about these products, with respect to real verifiable results?

 

Human Research with Plant Proteins

One study published by the Journal of the International Society of Sports Nutrition in 2015 looked at Pea Protein and Whey Protein. They examined the results of these protein powder when supplemented to people engaged in exercise.

 

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The results of this research showed that pea protein led to slightly more muscle gains than whey protein (1). That’s right … more muscle gain. Now, muscle growth happened because of the type of exercise the participants were engaged in. It’s important to remember that protein simply supports adaptation to the exercise.

 

In this study, muscle gain is a marker of the quality of pea protein. Whether you want to build muscle or not, the researchers showed that pea protein has an excellent nutritional profile that the human body responds favourably to.

 

A couple of other studies looking at rice protein have showed that it can elevate blood amino acids and leucine as well as whey protein, and that it is as effective as whey protein at supporting body composition and human performance (2,3).

 

KEY Benefits of Amazonia Vegan Proteins

Amazonia raw proteins are ACO Certified Organic in Australia (Certification #10927). ACO have the highest worldwide standards for organic certification.

 

Here are some key points on the raw protein range from Amazonia:

  • Alkaline
  • Gluten-Free
  • GMO-Free
  • Heavy Metal Tested
  • Sprouted and Fermented
  • Natural Sweeteners and Flavours
  • ACO Certified Organic
  • 100% Vegan Friendly

 

As impressive as all of these bullet points are, the question still remains: is this the best vegan protein powder range to give you the nutritional support that you need?

 

Enzymes: The Key to Bioavailability

In each vegan protein powder, Amazonia have included an enzyme blend. Enzymes are specialised proteins that create a chemical reaction when they come into contact with the right compound.

 

For instance, Amazonia RAW Protein Powders contain an enzyme called Protease. When protease comes into contact with proteins, it breaks them down.

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Specifically, protease breaks the peptide bonds that hold amino acids together in what we know as proteins. This is like pulling apart the links in a chain.

 

This enzyme blend assists with the breakdown of protein, carbohydrates, fats and fibre. These are 100% vegan-sourced enzymes.

 

Digestive issues are as common as colds and flues in winter these days. So added digestive enzymes really is a great idea to boost the potency of this product range. Gram for gram, you get better results from a digestive-enzyme enriched product.

 

Amazonia proteins are typically put through some combination of sprouting, activating and fermenting. This process is designed to make the protein easier to digest, further enhancing bioavailability.

 

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Amazonia Raw Protein Isolate

This is a straight up Sprouted Pea Protein and Rice Protein blend, enriched with Digestive Enzymes. The protein content (on dry weight) starts at 71.6g per 100g for Cacao Coconut Flavour, 78.2g protein per 100g for Vanilla and 80.8g protein per 100g in Natural (unflavoured).

 

It’s quite normal to see the protein content vary between flavours. After all, adding a bulky ingredient, like raw cacao, to a protein powder naturally reduces the protein content per 100g. This is simply due to dilution.

 

“Dry Weight Basis” vs “As Is Basis”: Confused?

As with many protein powder companies, Amazonia are using dry weight basis amounts on their nutrition panel. This is a growing trend in the industry. And it’s probably a matter of once one company does it, others feel compelled to follow suit. After all, it’s a competitive industry.

 

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Dry weight basis is a food technology term. This reading states how much protein would be in the powder if no moisture was present. And of course, water is always present in protein powders. It’s inescapable. Water is everywhere, including in the air that you are breathing right now.

 

To get a true approximation of the actual protein content (as is basis) for any company using “dry basis” levels, you really need to deduct about 4 to 5%. So a protein powder with an 80.8% dry basis protein content realistically contains around 76.8%-77.6% Protein.

 

Now, this does not in any way deduct from the quality of the product. And as we can see on the label, Amazonia are being completely transparent about the fact that they have used dry basis readings.

 

Amazonia Raw Protein Isolate contains around 104 to 111 Calories or 437 to 468Kj per serve. So this is certainly not a high calorie powder, which is what we want.

 

This product is a multi-purpose plant-based protein powder, ideal for general protein supplementation or post-workout recovery.

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Amazonia Raw Slim and Tone Protein Reviews

This product is designed specifically for weight management, as the name suggests. But it’s also a winner if you are at a good weight and want to be sure that you maintain it.

 

RAW Slim and Tone contains a range of herbs, spices and greens to enhance the speed of your natural metabolism. This means more fat-burning no matter what you do. Though activity is recommended.

 

This 74+ blend of natural ingredients are also designed to reduce cravings. We all know that this can be one of the hardest parts of a weight loss diet. And sometimes cravings can be ridiculously specific, like Fresh Cinnamon Doughnut with whipped cream and crumbled Flake bars on top!

 

If we can combat cravings naturally with a range of natural ingredients, then all the better. This is a smart addition to Slim and Tone, which should make weight loss life feel a little less deprived.

 

Amazonia-RAW-Paleo-Fermented-Protein.jpgRAW Paleo Fermented Protein

This plant-based protein is a blend of pea protein and either sacha inchi or tiger nut, depending on the flavour. There is no rice in this product, which makes it a paleo-friendly product.

 

In addition, Amazonia have added a range of fermented foods, such as spirulina, spinach, sweet potato, pumpkin seed and sunflower seed. This makes for a nourishing finished product that is gentle on the digestive system.

 

RAW Paleo Protein comes in Salted Caramel Coconut and Vanilla Lucuma flavours and delivers around 23 grams of protein per serve. 

 

This is a fermented grain-free product that can be enjoyed a part of a Paleo eating program, or simply taken as a quality vegan protein source.

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RAW Purple Rice Protein

Purple Rice Protein is made from sustainably farmed purple rice. The purple colour comes from a group of flavonoids called anthocyanins. It just so happens that anthocyanins are potent antioxidants as well (4).

 

This is one of the reasons why this product is so suited to endurance athletes and cardio training. Anthocyanins help to neutralise the high level of free-radicals generated during these types of activities, making RAW Purple Rice Protein is an ideal product (5).

 

Rice Protein is considered to be one of the lowest reactive proteins. For anyone who has to deal with multiple food allergies, chemical sensitivities, digestive issues and intolerances, this is the best product to experiment with in the Amazonia range.

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Amazonia Raw FIT Protein

(RawFIT Performance Protein)

The RawFIT range is one of the latest additions to Amazonia. RawFIT Performance Protein is a pea and rice protein blend with a larger suggested serving size.

 

This puts the protein at 31.6g and 33.5g per serve for the Chocolate and Vanilla flavours, respectively. With each serve providing 5.5grams of naturally occurring BCAAs, this is a product you can count on to stimulate protein synthesis.

 

This product boasts a Recovery Blend, which includes Organic Mesquite, Marine Magnesium and Montmorency Tart Cherry. Each of these has been chosen to fulfill a specific biological role.

 

Mesquite is one of the highest natural sources of a range of minerals, including calcium and magnesium. This complements the mineral content of Marine Magnesium, with each serve of Performance Protein delivering between 63mg and 94mg of this mineral per serve.

 

Montmorency Tart Cherries are naturally high in anthocyanins, which are valuable antioxidants. They are also a good source of Quercetin, which is a powerful bioflavonoid with anti-inflammatory and anti-allergic activity (6).

 

Ellagic acid is found in tart cherries and is regarded as a natural anti-cancer compound (7).

 

Given the higher content of protein and supportive nutrients, this a great product for post-workout or between meals that will assist with the natural recovery and growth of lean muscle.

 

Amazonia-RAW-Thermoburn-vanilla.jpgRawFIT Thermo Burn Protein

With Pea Protein and Rice Protein, this product has a slightly smaller serving size than the Performance Protein. Thermo Burn Protein contains around the 26grams of protein per serve.

 

Thermo Burn offers a range of fat-burners and metabolic enhancers. Perhaps the most potent are Green Tea Extract, Coleus Forskolii and Green Coffee Bean Extract.

 

Green Tea is a rich source of polyphenols, including EGCG. Numerous clinical trials on humans have shown that Green Tea can elevate the metabolic rate and improve exercise-induced abdominal fat (8,9).

 

Green Coffee is a natural source of antioxidants and chlorogenic acids, while Coleus helps to boost cAMP and has been proven to be effective for fighting obesity (10).

 

This product is a first choice for anyone wanting to target fat-loss and lean muscle gain, or even just toning.

 

How to Use Amazonia Raw Protein

Add the recommended serving size to cold water or milk alternative and shake or stir. Consume immediately.

 

These protein powders can be added to smoothies, acai bowls, cereal or muesli, yoghurt or kefir, pancake mixes or added to baked goods. The sky is the limit when it comes to incorporating quality vegan protein powders into you diet.

 

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How much does Amazonia Raw Protein Cost?

The prices do vary depending on the product. However, for the large tub sizes you are looking at a starting price of $1.82 per serve (RAW Protein Isolate) and up to $2.77 per serve (RawFIT Performance Protein).

 

 Conclusion

The Amazonia RAW Protein range is a unique holistically-inclined product range for the health-conscious consumer. It offers obvious advantages to anyone adhering to a vegan diet and people with dairy allergies and intolerances.

 

You may miss out on some of the more robust flavours that other protein powders deliver. But it’s a sacrifice for other quality ingredients, like Organic Mesquite and Spirulina.

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Plant-Based proteins are standing up in the scientific research of late, and showing that they can deliver just as much protein and essential amino acid punch as their dairy-based rivals.

 

Rest assured, Amazonia have got your health in mind, not just your muscles. But they don’t stop there. They also look at the sustainability of their ingredient sources and source Organic where possible.

 

That’s impressive to say the least.

 

References

1.Babault N et al. Pea proteins oral supplementation promotes muscle thickness gains during resistance training: a double-blind, randomized, Placebo-controlled clinical trial vs. Whey protein. Journal of the International Society of Sports Nutrition, 2015 Vol 12;3

2.Purpura M et al. A comparison of blood amino acid concentrations following ingestion of rice and whey protein isolate: a double blind crossover study. Journal of Nutrition and Health Sciences. 2014 Vol 1;3

 3. Joy J.M., et al. The effects of 8 weeks of whey or rice protein supplementation on body composition and exercise performance. Nutrition Journal. 2013 Vol 12; 86

4.Khoo HE et al. Anthocyanidins and anthocyanins: colored pigments as food, pharmaceutical ingredients, and the potential health benefits. Food and Nutrition Research. 2017 Vol 61;1

 5.Noor R, Mittal S and Iqbal J. Superoxide dismutase - applications and relevance to human diseases. Medical Science Monitor. 2002 Vol 8;9

 6. Mlcek J etla. Quercetin and its anti-allergic immune response. Molecules. 2016 Vol 21;5

 7. Zhang Hong-Mei et al. Research progress on the anticarcinogenic actions and mechanisms of ellagic acid. Cancer Biology and Medicine. 2014 Vol 11;2 p.92-100

8. Dulloo A.G. et al. Efficacy of a green tea extract rich in catechin polyphenols and caffeine in increasing 24-h energy expenditure and fat oxidation in humans. American Journal of Clinical Nutrition 1999 Vol 70 p.1040-1045

  9. Maki K.C. et al. Green Tea Catechin Consumption Enhances Exercise-Induced Abdominal Fat Loss in Overweight and Obese Adults. The Journal of Nutrition 2009 Vol 139;2 p.264-270

 10.Onakpoya I et al. The use of green coffee extract as a weight loss supplement: a systematic review and meta-analysis of randomised clinical trials. Gastroenterology research and practice. 2011

 11. Cavity C et al. Coleus forskohlii – A comprehensive review on morphology, phytochemistry and pharmacological aspects. Journal of Medicinal Plants Research, 2010 Vol 4;4 p. 278-285